AppId is over the quota
AppId is over the quota
27 September 2011 Last updated at 09:48 GMT Health Lottery chief executive Martin Hall: "If we're giving more in prizes, there is less to give away"
The Health Lottery, run by Northern & Shell media company which owns Express newspapers and Channel 5, will offer a £100,000 top prize for matching five numbers.
The draw will be shown in adverts on Saturday evenings on ITV and Channel 5.
The Health Lottery will donate over 20p per £1 ticket, compared with 28p for every National Lottery ticket.
The charitable donation has been branded a "pretty disgraceful development" by Sir Stephen Bubb, of the Association of Chief Executives of Voluntary Organisations.
But Health Lottery chief executive Martin Hall said the game would benefit every community in Great Britain and the new lottery would ultimately pay out a greater proportion of income in prizes than the National Lottery does.
He said at least £50m would go to health-related causes, which could include respite care and counselling for young carers and specialist nurses for conditions such as Alzheimer's disease.
Tickets will go on sale on Thursday, backed by a £20m publicity campaign.
Four matching numbers will win players £500, while three will collect £50.
More than 40,000 retailers have signed up to sell tickets, which is believed to be about 12,000 more than the National Lottery has.
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